There is something unique about this time of year. Perhaps it’s the cool, refreshing air that swirls around us. Perhaps it’s the omnipresence of multi-hued, crunchy leaves underfoot. Perhaps it’s the soon-to-be-fulfilled promise of snow. Or perhaps it’s the proliferation of all things Pumpkin… everywhere…
Fall is a Pumpkin-intensive season, identified with a single taste as closely as Stonehenge is identified with, well, stone. It is the nexus between nutrition and veggie-specific frenzy.
I’m not sure when this Pumpk-o-mania began. I think that American Society has historically displayed Pumpkin-esque tendencies each fall since the Revolutionary War. But the mass consumption of a variety of counter-intuitive Pumpkin products—which we now see concentrated into one two-month period—seems to have significantly expanded in our recent past. In the last few decades, a powerful Pumpkin-Lust has spread from citizen to citizen, throughout every level of society. This phenomenon is similar to the Mass Hysteria of the Salem Witch Trials—except more delicious.
Beyond the ubiquitous breads, cakes, cookies and lattes, we now see evidence of a subtle shift towards less-traditional fare. In days of yore who could have foreseen the emergence of Pumpkin Spice Frosted Mini Wheats? What would the Native Americans have made of the Pumpkin Spice Peep or the Pumpkin Spice Twinkie? What self-respecting Pilgrim would have anticipated the genesis of Pumpkin Spice macarons? Or the embrace of Pumpkin Spice low-fat yogurt? And what of Pumpkin Spice milk? (Since when does milk require further enhancement? Milk is the building block upon which all other nutrition is founded. Really, when was the last time you saw an infant reject his/her mother’s milk because it wasn’t spiked with Pumpkin Spice? No one is clamoring for Milk 2.0.)
In terms of irrational food popularity, the only contemporary equivalent is our nation’s deep and abiding obsession with Bacon. Unexpected Bacon flavored products abound, the nadir of which may well have been Bacon flavored breath mints, Bacon-covered Chocolate and Bacon Seaweed. (I believe the technical terminology for these items is: “Bleeech.”)
Perhaps the apex of the American culinary experience would be the creation of a Pumpkin-flavored Bacon. (Mind = Blown!)
In the absence of that breakthrough, however, our Fearless Leader, Buddy, has gifted us with yet another innovation: his mouth-watering Pumpkin Spice Pecans! Finally, there is a product worthy of our gourd-centric madness. It’s like Pumpkin Pie in a bag—but nowhere near as messy. (Yum!) So, when you inevitably find yourself in the grip of an inescapable Pumpkin Compulsion, don’t fight it—give in. Give in to My Buddy’s Nuts.
Pumpkaholism is real. Resistance is futile. And Pumpkin Spice Pecan indulgence is scrumptious.